Re:Why do so many brands change their logos and look like ev...
by pvaldes on Sunday July 10, 2022 @07:14AM
(#32043649)
Sometimes there is a legit motive to change.
If your competitor starts diluting your brand mimicking your package with a cheaper replacement with the same colors, you need to offer some different to keep the brand alive. Had seen that before in milk packages (with a successful defense changing the lid shape)
If your competitor starts diluting your brand mimicking your package with a cheaper replacement with the same colors, you need to offer some different to keep the brand alive. Had seen that before in milk packages (with a successful defense changing the lid shape)