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A comment on Why do so many brands change their logos and look like everyone else?. Parent comment

Re:Why do so many brands change their logos and look like ev... by javajosh on Saturday July 09, 2022 @10:18PM (#32041253)
>However, the marketing teams get bored of their branding and ads way way before consumers do

Maybe the marketing teams from 12 big non-competing companies can "rotate" and do the work for a new company every month, coming back "home" once a year. Keep the eyes fresh.

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Re:Why do so many brands change their logos and look like ev... by twoodfin on Saturday July 09, 2022 @11:37PM (#32041620)
This is probably a workable theory on why so many companies outsource the advertising / branding aspects of their marketing to specialized firms.

(You’re also basically describing the plot structure of Mad Men!)

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