Re:Italian watchdog bans use of Google Analytics
by denton-scratch on Friday June 24, 2022 @12:03PM
(#31864438)
> if you create profiles to analyze the them for marketing goals.
That's not correct; if you collect PII, even if you don't use it, you need consent. Actually, if you don't have a legitimate use for the data, you are prohibited from collecting it at all.
GDPR isn't an assault on online marketing; it's about privacy.
That's not correct; if you collect PII, even if you don't use it, you need consent. Actually, if you don't have a legitimate use for the data, you are prohibited from collecting it at all.
GDPR isn't an assault on online marketing; it's about privacy.