the point is that those aren't "experts", but rather, reporters with differing motivations.

don't look for experts, look for arguments you can verify through your own experience and validate through your own thought experiments. don't reach for immediate judgment, but rather, leave questions open until the evidence is conclusive. the term "expert" is rhetorical at best, and manipulative in most cases. relying on experts is a surefire way to be misled.

as a side note, there's an entire branch of marketing dedicated to using social proof manipulatively.