You raise a good point, and I’ve seen this in other contexts.
Team wants to be better at X. Y is a tool or process that helps them get there.
At some point, the goal of X is forgotten and Y subsumes everything, sometimes to the detriment of X.
It’s like a weird correlate or inversion of the XY problem and I’ve seen it in a lot of contexts.
Every time I worked with certified Scrum Masters I had exactly the same struggles.