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Re:Ask HN: Freelancers, what's your hourly rate? by jhight on Monday May 16, 2022 @02:50PM (#31401726)
Short answer: repeat business and word of mouth.

Slightly longer answer: I've done this for a while (a decade plus) and suffered through my own periods of undercharging and making just about every mistake in the book, business wise. However, I always did decent work and was reliable. That's what matters most. Over time, I corrected my under billing using the technique described in my answer above.

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