Re:Ask HN: Why is Google Premium not a thing?
by firloop on Saturday May 14, 2022 @12:45PM
(#31379754)
Advertising CPMs vary wildly between geographies and demographics. GP’s point is still valid: even if average global revenue is $10/mo/user, the average revenue of the group that would pay $10/mo is likely much higher.
Re:Ask HN: Why is Google Premium not a thing?
by MichaelZuo on Saturday May 14, 2022 @07:24PM
(#31383707)
Yeah, I can easily imagine a 90th percentile user in North America is worth closer to $100 per month. Which answers the OP’s question.
And its likely a Pareto curve too.
So a 99th percentile user could be worth $1000 per month, 99.9th percentile worth $10000 per month, etc.
I imagine they would only take the risk to offer such a premium service when they can figure out how to get everyone to upload their payslips and bank account statements.
Re:Ask HN: Why is Google Premium not a thing?
by atom_arranger on Saturday May 14, 2022 @10:59PM
(#31384886)
It is possible people who would pay to remove ads are also people who are less susceptible to them in the first place. No idea if that’s true though.
People that would realistically pay for the product - maybe 50M. I think a ~$10/m subscription could make sense.
The problem is - they probably need to offer something beside just being ad free. And I'm not sure what they could possibly add that wouldn't be better suited just improving the product for the other 99% of searchers.
I'd pay more than $10/m for Search if I had to. I pay for YouTube premium to get rid of the ads (and free YouTube Music). But I don't think the search ads are intrusive enough that I'm willing to pay $10 to get rid of them.