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Re:2 Taxi Medallions Sell for $1 Million Each by knuthsprotege on Thursday October 20, 2011 @08:01PM (#3137705)
By most accounts, Uber has built a great customer experience. However their technology is not really an exclusive secret sauce. The key in disrupting taxis will likely be scaling a private operation like Uber to where it costs as much or less than taxis currently do, at least on average (hard to do), or to co-opt the current taxi/limo infrastructure to improve the customer's experience and automate things (also not easy). The technology is not a piece of cake, but not rocket science either, and is certainly not the key to the kingdom.

Disclaimer: My startup (RideCell) builds automatic request/dispatch/tracking technology for fleets.

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