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Re:Ask HN: Why is B2C so much harder than B2B? by pkrotich on Thursday May 12, 2022 @04:30PM (#31359808)
In B2C targets have a lot free time and less money. So you want to get a lot of engagement & eyeballs to sell for money via ads etc. Whereas in B2B the target have money and pain points and less time… which is one step to monetize vs two.

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