Re:Font Hipsters
by ryandvm on Thursday October 20, 2011 @08:02AM
(#3134408)
I find Gruber unreadable simply because he is so predictable. If it's about Apple, then it's praise; and if it's about Android, it's criticism.
That said, I think he's smart and knows exactly what he's doing. His audience is probably about 95% Apple product owners and he does a great job at suppressing any cognitive dissonance they may have regarding their Apple purchases - which keeps them coming back.
Reading his column is just another ritual for faithful followers of the Church of Apple.
That said, I think he's smart and knows exactly what he's doing. His audience is probably about 95% Apple product owners and he does a great job at suppressing any cognitive dissonance they may have regarding their Apple purchases - which keeps them coming back.
Reading his column is just another ritual for faithful followers of the Church of Apple.