Yep, ramming online vaults down everyone's throat is also what killed it for me. Since then I've gone from a massive supporter to recommending everyone look elsewhere.

Their online security-related UX is also a freaking nightmare. The desktop and mobile apps are excellent and still clearly the best, but yikes, their password plus secret uuid plus device identity is awful. I know multiple people who permanently lost everything thanks to that (remember, no local backups any more! That's what cloud storage almost always guarantees!), and they now push others away too.

I'm now a (relatively) happy KeePass user.