Absolutely! We have among our customers a YC company who uses Echoes exactly for that purpose. Their issue was that every two weeks during all-hands, engineering would present a list of merged GitHub pull requests which everyone would applaud to show support with little understanding of what it contributed to. Echoes helped them materialize the missing link between the day-to-day engineering work and the strategy. As you put it perfectly, it creates more visibility and more empathy across functions, and we're quite proud of that :-)