The way it works is, someone always says "Sure, JIRA is bad out of the box, but you can customize it to work the way you want" and there is nobody around to say "so now you have two problems: a bad system that depends on having an expert to make it work the way it should".

Then, you pay for JIRA, and that expert customizes it the way they like. It still doesn't work very well for most people. Nobody likes it except one stakeholder, and the engineering lead who acts as a admin on it. A while later, those people have left the company, and everyone else is out of luck.

Seen this exact scenario play out at two different companies now. Am witnessing it play out in real time at a third.