Re:Media Websites: 70% of the Carbon Footprint Caused by Ads...
by version_five on Tuesday April 05, 2022 @06:07AM
(#30917153)
The article claims
> On average, using an Ad Blocker reduces emissions by 37%
As much as I hate advertising, I guess to be completely fair you'd have to compare an ad-laden site with a comparable ad-free site that had a sustainable business model. I'd guess the ads still use for energy overall, but there must be hidden costs of an "ad-free" content-business site that include energy.
> On average, using an Ad Blocker reduces emissions by 37%
As much as I hate advertising, I guess to be completely fair you'd have to compare an ad-laden site with a comparable ad-free site that had a sustainable business model. I'd guess the ads still use for energy overall, but there must be hidden costs of an "ad-free" content-business site that include energy.