Re:Apple’s “Coda” Wins Historic Oscar for Best Picture at th...
by tshaddox on Monday March 28, 2022 @03:34PM
(#30834609)
Still, if Apple had a unique insight, it wasn’t “this movie is a strong contender for a best picture Oscar.” It was more like “it’s worth $25m to us to buy this movie,” which from my perspective remains to be shown.
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Re:Apple’s “Coda” Wins Historic Oscar for Best Picture at th...
by relyks on Monday March 28, 2022 @07:15PM
(#30836767)
Yeah, it remains to be shown. They definitely had some criteria to believe it'd be successful though. The criteria they were aiming for could have been any or all of the following: getting more Apple TV+ subscribers, sustaining existing subscribers, having that specific movie get more views, and/or building up a good library of content