In this scenario, presumably so that it can market itself as a Web3 company, which is the Future of the Internet™ and will attract investors. After all, the vast majority of NFT buyers and other crypto holders are in it to make money for free, not because they want to buy and sell real-world goods and services; as long as their money doesn't get stolen, they don't really care about the cybersecurity aspects. Even when cryptocurrencies are used as a medium of exchange or transfer, the main cited advantage is ease of use. I suspect that this comes only from the lack of regulations, and that it will die once governments start cracking down on exchanges, but perhaps I'm just being too pessimistic.