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Re:Google Analytics 4 by AdriaanvRossum on Thursday March 17, 2022 @05:56AM (#30709361)
Next to not actionable data, it baffles me that Google doesn't provide any migration tools for their data. The data structure is quite different, but just saying to all your customers: "We found a better way, everybody, please change now" seems too unfriendly.

As the most dominant player in the market, they could do this (and to a certain extent still can). But for how long?

Re:Google Analytics 4 by DocTomoe on Thursday March 17, 2022 @06:38AM (#30709598)
The lack of data migration may be related to recent EU lawsuits that essentially forced them to delete all data that has been collected without legal reason. I guess it's hard to impossible to separate this data from "clean" data collected outside the EU after several rounds of aggregation.

So, clean cut seems like a good idea.

Re:Google Analytics 4 by sdoering on Thursday March 17, 2022 @12:33PM (#30713015)
The data migration might stem from the fact that the underlying data model is so totally different, that it just might not be possible to migrate anything.

GA3 and GA4 are so different, it isn't like the US and Russia, it is Earth and Jupiter (not in terms of impact or size, but just vastly different).

Re:Google Analytics 4 by 2143 on Friday March 18, 2022 @05:34AM (#30720124)
> just vastly different

Like a toothbrush and a table. Vastly different.