Re:Brave Talk: Unlimited, private video calls, in browser
by echelon on Thursday March 03, 2022 @07:04PM
(#30548798)
The only way to make money with a free commercially built product is advertising.
The only way to make money with a free commercially built product that kills other advertising... is advertising.
They don't have the coffers for this to be an instance of "commoditizing their complement" as there is no other fat revenue stream from another of their business units to speak of. (I don't even think they have multiple business units.) So they have to make money with Brave somehow.
The original concept of their "basic attention token" was an experiment to see if they could drive growth by paying users to watch ads with some abstract and dubious crypto coin. Their hope is that it's attractive enough to peel users away from Chrome, then they can sell targeted ads. I don't buy it.
In any case, you're not paying for Brave, so therefore you're the product. Yet again. No matter what their marketing says.
There's literally no reason for Brave to exist. You can run Firefox or Chromium just fine.
The only way to make money with a free commercially built product that kills other advertising... is advertising.
They don't have the coffers for this to be an instance of "commoditizing their complement" as there is no other fat revenue stream from another of their business units to speak of. (I don't even think they have multiple business units.) So they have to make money with Brave somehow.
The original concept of their "basic attention token" was an experiment to see if they could drive growth by paying users to watch ads with some abstract and dubious crypto coin. Their hope is that it's attractive enough to peel users away from Chrome, then they can sell targeted ads. I don't buy it.
In any case, you're not paying for Brave, so therefore you're the product. Yet again. No matter what their marketing says.
There's literally no reason for Brave to exist. You can run Firefox or Chromium just fine.