What made me think it was for enterprise was as the few other commentators have said: pricing, wordings, and …

lack of the superficial First wave demo. This is the thorny issue that nearly plagues every marketing/sales.

Assuming that my own restrictive criteria were cast aside, I would be even more intrigue by some example eyeball-catching (and perhaps semi-interactive) faux outputs. For me, this would prompt me to contact you for more details of which i expect a set of authentication info for me to visit and look around as well as take a call for some Q and As.

Again, this last step is the fishing lure that enables those who are severely time-constraint to make that “last judgement” to bite that marketers and sales ever so want to cast … and snag.

However, enterprise folks may have more time on their hand (as opposed to SMB-like folks) and may make that push to elicit for a more personal feedback … without that semi-interactive demo.

Of course, the real danger to any demo is the lack of differentiation from what they already may have could translate to lost sales opportunity.