It's fine to be upset about the Overton window of American politics, but I don't think it's too egregious that an American publication describe their politics within the usual political language of their country.

Or, at the very least, it's not deceptive to call themselves "centre" as neoliberals in a country where the majority understand "centre" to mean "neoliberals" (even if they don't actually know what "neoliberals" means.)