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Re:Ask HN: Why is A/B testing unacceptable for novels but en... by kojeovo on Tuesday February 22, 2022 @01:00PM (#30431118)
Authors could be running a/b tests during the process. The book is kind of an end state.

Similar to software, you run a/b tests to figure out an optimal end state. Once you get the results you may not a/b test that part of the app ever again.

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