Apple is just dumb hardware. It's not helping any more than a pencil. Yes, you can make art with it, but in my mind it's like programming with a hole punch. We can now build tools that translate the thoughts in your head directly into media. And even improve upon them. This wasn't possible just five years ago.
Like I said before, let's come back in ten years and see.
I have the know how and equipment to edit videos. I can edit “well enough” for internal videos and demos for YouTube. You put those same tools in the hands of someone with talent, they can be amazing tools.
Just like WordPress in my hands will still look like a table driven layout from the 2000s
It’s hard to break into any media industry well enough to make it a sustainable business. It’s about how do you stand out in the crowd and get people to pay you money? It’s not better technology that’s going to make it easier to find “one thousand true fans” that will give you money and it takes a lot more than one thousand true fans to make it based on just advertising.
We saw the results of the low code movement with impossible to maintain Access and FoxPro “applications” and the Excel spreadsheets with VB.
I have all of the equipment I need to make a great movie or music video - a 4K camera, a computer, and movie and music editing software. I technical know how to use all of the software well enough to make videos and to mix music.
But I don’t have the talent.
You have people like Blumhouse , Tyler Perry, and Jordan Peele who whether you like their movies or not, know how to make successful low budget movies. Not every YouTuber can.
We’ve seen democraticization of creating music, books, and movies. But still all of the money is being made by a relatively few.
GPUs have already surpassed 2010s Pixar’s. The Intel Mac Pro and the M1 Pro Macs can already do amazing things - in the hands of the right people.