Re:Why I regret going to TechCrunch Disrupt
by ry0ohki on Tuesday September 20, 2011 @08:02AM
(#3017202)
I think that's kind of the point, the high price ensures it's mostly VC and Press there, that's what most of these startups are looking for.
Re:Why I regret going to TechCrunch Disrupt
by jonnathanson on Tuesday September 20, 2011 @11:59AM
(#3018069)
Not only that, but basically think of the $2,000 as a marketing expense. There aren't many $2,000 marketing campaigns you can ever hope to run that will get you the kind of publicity Disrupt will get you (if you're successful there). It's the kind of money you will fork over when you're serious, your product is solid, you're confident in your team, and you're prepared to make a potentially big debut.
Companies that aren't ready will see the $2k as exhorbitant. Companies that are ready will probably see it as cheap.
At that price point, probably the only people who should be at a PR launch type conferences like Disrupt or Launch.is are VC's press, and already successful founders looking for something to do on a Thursday. VC's and the press are there to do their job -- get leads and invest or write. And when they leave, that entry fee is going into a company expense report. The startups in the audience are just there to get inspired and rub shoulders, which isn't a good enough justification for the cost.
If you haven't made it yet, get back to the lab and go build.