Personally I've gotten far more value than I've paid for out of everything I've ever bought in Destiny, including the 30th pack. I've even bought a few expansions twice. That said we are lucky enough to be in tech. And there were a lot of people complaining about the 30th pack before it launched, though those seem to have quieted down by now.
1. dares of eternity
2. Xûr bounties and rewards
3. 11 weapons
Pay $25:
1. forerunner (exotic sidearm)
2. grasp of avarice (dungeon)
3. ship / sparrow
4. four emotes
5. two full sets of universal ornaments
6. one extra helmet ornament
7. Gjallerhorn
All cosmetics except for Forerunner (which has already dropped to #71 in Trials and has no pve relevance) and the Dungeon, which is the one most people were up in arms about.
EDIT: oh, and edited above: I forgot about Gjallerhorn, haha. It requires the dungeon and so therefore is for pay too. It's very good but still not clearly meta, we'll see if rockets are great next season like many people suspect.
This is an interesting thought. The 30th anniversary *paid* content was a bit lighter than anticipated, however the Free To Play content that came alongside it was fantastic. Perhaps I'm just used to seeing phrases like 'worse monetization' from the consumers perspective rather than the business's, but most of the community reactions from the 30th were positive, at least in regards to what was paid and what wasn't.