News for hackers. Stuff that matters.

A comment on Please make a dumb car. Parent comment

Re:Please make a dumb car by throwaway0a5e on Monday January 31, 2022 @04:45PM (#30154929)
Toyota has a brand image and they design, market and sell to that image.

Tesla has established a brand image based around a different set of attributes and they design, market and sell to it.

[ Parent | on HN ]
Re:Please make a dumb car by esalman on Monday January 31, 2022 @04:49PM (#30155007)
I like that. It will be interesting to see how sustainable their brand image is in future given those attributes.
[ Parent | on HN ]