Sony to buy video game maker Bungie in $3.6B deal

Re:Sony to buy video game maker Bungie in $3.6B deal by Macha on Monday January 31, 2022 @04:45PM (#30154917)

On the flip side, it's highly unlikely that Sony didn't know talks were ongoing for ActiBlizz, and may even have been offered a chance at the same.

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Re:Sony to buy video game maker Bungie in $3.6B deal by mardifoufs on Monday January 31, 2022 @06:55PM (#30156629)

I don't think Sony could afford Activision. Its own market cap is 133b$ USD, which is a lot, but it would still have ended up being a very high-risk buy/merger. I'd be surprised if they ever had any acquisition talks. Activision is so big that only titans like MSFT could afford to buy them outright.

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Re:Sony to buy video game maker Bungie in $3.6B deal by Kuinox on Monday January 31, 2022 @07:36PM (#30157023)

Xbox is still behind Sony on the multimedia market. Don't underestimate sony.

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Re:Sony to buy video game maker Bungie in $3.6B deal by Sebb767 on Monday January 31, 2022 @08:46PM (#30157594)

Still, buying a company that's half your size is quite a chunk. And Activision is anything but a save purchase with the recent scandals. I highly doubt Sony would take such a risk.

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Re:Sony to buy video game maker Bungie in $3.6B deal by ezekg on Monday January 31, 2022 @05:40PM (#30155744)

Definitely. Especially considering they had (timed) exclusivity of all COD content for years.

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