If it requires employing someone you wouldn't be otherwise, then, yes, I do think it is unreasonable to require that I hire someone if I am letting people give me an email address for the purpose of sending them an email in the event that <x> (assuming that I am verifying at the time they give me the email address that they have control of the email address in question), no matter how many people request to be added to the list of people to send an email in the event that <x> .
And I think that if you manage a mailing list of million of people then having someone who understand security implications of it and how much they can lose (even to a simple phishing at this scale) if you get that list accessed by scammers is necessary.
A few hours of training is reasonable enough, I suppose?
Seems like it might be simpler to just have whoever is responsible be liable for any problems that could arise from not keeping the list secure? I guess maybe an issue issue with that is that it would be hard to track down all the harms that actually occurred as a result of letting the list fall into the wrong hands, and also hard to even get a good estimate.
Now you have to coordinate ALL of it to support right to forget and data export.
You need an expert in each system to drop what they're doing for one to two quarters to figure out how not to break everything and support this new use case.
You need to synchronize the plan of action throughout all of the various orgs. Some party receives GDPR requests, and that now needs to trickle down to every service to handle and report back.
This is hugely expensive.
Millions of dollars.
You vastly underestimate the toll on existing legacy businesses.
- ask for permission
- do not collect more than you have
- store securely
- allow users to change or remove their data
- have a dedicated officer if you collect a lot
Is that really THAT hard? (If yes, then really you shouldn't be collecting any data.)