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A comment on Sell to Teachers.

Re:Sell to Teachers by tinyrock on Sunday September 18, 2011 @11:43PM (#3012136)
We focus on this strategy for Termites (http://termitesapp.com) and it works well.

The purchase process at the school or district level can be glacial slow.

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Re:Sell to Teachers by pbhjpbhj on Monday September 19, 2011 @11:22AM (#3013874)
Is this short-termism though (sp?).

If you sell to the district then you've got an order of thousands of units likely to repeat for several years. If you sell to individual teachers then you're selling units at a time and probably having to resell those units (or face more competition) if you've got a good product.

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