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Re:How Whole Foods "Primes" You to Shop by shaggyfrog on Friday September 16, 2011 @12:15AM (#3003177)
From what I've seen and read about Derren Brown, I think he likes this kind of skepticism about what he does. That was basically the whole premise of the "win the lottery" video, for example... to show how easy it is for people to be bamboozled.

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