> what if crypto becomes anathema? What if accepting crypto or holding crypto starts become so closely associated with directly causing climate change, that no company is going to want to be openly associated with crypto, NFTs, etc due to the negative association?

This is how the current wave of “web3” marketing started: everyone in cryptocurrency saw the bad reputation building and, being keenly aware that the only value was what you could find a buyer for, started hawking “web3 and pumping up things like NFTs trying to find new reasons for people to put real money into the system.