Yeah the incentive system is stacked for people to invest in crypto - everyone in the ecosystem is pulling for it to make money off their investments - and thats what this is at this point. There are for sure some cool projects but the lions share is to make money (hence the big push from VCs - see A16z investments) and they are taking a lot of talent to if Chris Dixon's comment's are accurate.

What better way to make something stick then make peoples livelihoods depend on it?