I'm not necessarily trying to transition from the business side to the technical side, more that I'm trying to round out my skill set. There are a few reasons for this:

1. I want to have a better understanding of the technical side in terms of requirements, limitations, resources, etc.

2. In the early development stage of a startup there is lots to do on the technical side and less to do on the business side. I think being able to contribute technically is important.

3. I've got lots of ideas for projects that I'd like to make, but it's no fun trying find somebody to help you build them.

4. It's fun to make stuff.

I used to think the same for #2 above, but then read "4 steps to the epiphany", hand your "business guy" that book and s/he will have more to knock out than dev!

Customer development (done right) ain't no joke!

Fair 'nuff. All valid!