News for hackers. Stuff that matters.

A comment on Microsoft buys Xandr, AT&T’s advanced advertising business. Parent comment

Re:Microsoft buys Xandr, AT&T’s advanced advertising business by andrekandre on Thursday December 30, 2021 @04:47AM (#29735229)
sometimes i wonder if we would ever get to a point where we trade, buy and sell in ads

like if i go to a grocery store and forget my wallet, then i can pay for it by watching 10 mins of ads or something...

[ Parent | on HN ]
Re:Microsoft buys Xandr, AT&T’s advanced advertising business by manigandham on Sunday January 02, 2022 @05:03PM (#29774476)
The math doesn't work. The money to advertise comes from you buying the product. If they pay you enough to actually buy it then the cost of advertising is equal to the price of the product and they make no revenue.

Advertising pays for a lot, but it also doesn't pay that much.

[ Parent | on HN ]