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Today, 90% of my time is spent on content marketing, followed by improvements to the website.

Data is automatically pulled once a day. Parsing the data feeds can be frustrating, as there is no consistent format or documentation, therefore I need to code around many possible edge cases.

I do all the web design and development work myself.

Stack:

Front end: plain JavaScript

Back end: Node.js

Host: $10 DigitalOcean droplet

Web server: Nginx

SSL: Let's Encrypt with certbot

Proxy: Cloudflare

Database: Postgres

Caching: Redis

Indexing: MeiliSearch

Most of the traffic comes from organic search. It took me more than a year of SEO work to get any traffic at all from search engines. I was a bit naive about how much marketing I actually needed to do - I almost gave up several times.