Re:To opt out of Google Analytics you have to install a brow...
by Nextgrid on Saturday December 18, 2021 @01:16PM
(#29606914)
> I've had access to over a dozen GA implementations, some for Fortune 500 companies.
The concern isn't about what GA gives to its implementers, it's about what it collects internally.
Google is an advertising company and has a financial incentive to stalk everyone. Their bad faith implementation of the GDPR consent flow (which IMO does not actually comply, but the regulators are incompetent or unwilling to enforce the law) proves it. The current regulatory environment doesn't do enough to discourage non-consensual data collection, so given this fact and the company's past history we need to assume the worst until proven otherwise.
The concern isn't about what GA gives to its implementers, it's about what it collects internally.
Google is an advertising company and has a financial incentive to stalk everyone. Their bad faith implementation of the GDPR consent flow (which IMO does not actually comply, but the regulators are incompetent or unwilling to enforce the law) proves it. The current regulatory environment doesn't do enough to discourage non-consensual data collection, so given this fact and the company's past history we need to assume the worst until proven otherwise.