Re:I resigned from Twitter
by csallen on Tuesday November 30, 2021 @12:27AM
(#29389251)
I think you have it backwards, or at least you're missing half of the equation. The influencers are also valuable to Twitter, not just the other way around.
[ Parent
| on HN ]
Exactly this. Also, AFAIK most large content sponsorship deals take place off the platform between independent business entities. Most sponsored content on YouTube works like this, and YouTube doesn't get a single cent from most of those deals, only a share of video ads revenue. How Twitter can do any better here remains to be seen, and ceding control of the client certainly won't make it any easier.
Re:I resigned from Twitter
by jessaustin on Wednesday December 01, 2021 @07:07PM
(#29410832)
This is basic network effect. All sorts of social media platforms have monetized their users. Twitter hasn't really tried.