Re:Chicago Yoga Studio: "Why I won't do a Groupon"
by mathattack on Sunday August 28, 2011 @08:26PM
(#2935390)
Exactly! Groupon is good for some but not all. Same with Network TV advertising. Same with newspaper coupons.
Some other special aspects of that case: Due to the nature of the business, the Groupon'ers had to sign in to a slot in the schedule, eliminating the "rush of customers" problem. And, the business had upsell options like souvenir t-shirts to extract some non-discount money from customers.