The changes they've made over the years have made a huge difference in the amount I use it. I used to often spend a lot of time discovering new channels and videos and overall just enjoying entertaining content. Compared to today, I've uninstalled the YouTube app from my phone and when I visit the site in a browser I generally ignore the homepage and just search for updates on the content I'm interested in, watch one video if I can find anything that looks relevant and then close the page. If their goal is to show more ads, they're shooting themselves in the foot.