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A comment on Google loses challenge against EU antitrust ruling, $2.8B fine. Parent comment

Re:Google loses challenge against EU antitrust ruling, $2.8B... by shadowgovt on Wednesday November 10, 2021 @10:35AM (#29175770)
Or until they decide it's not worth the cost to do business in Europe.

As of 2018, they were pulling about 32.2 billion euros in revenue in the European market, so there's quite a ways to go.

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Re:Google loses challenge against EU antitrust ruling, $2.8B... by nixass on Wednesday November 10, 2021 @10:37AM (#29175794)
Of course they will decide to leave the market twice as big (population wise) as US' one
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Re:Google loses challenge against EU antitrust ruling, $2.8B... by shadowgovt on Wednesday November 10, 2021 @10:47AM (#29175954)
That's what I'm saying... the EU could probably double or triple these fine levels, easy, before Google decides this isn't worth just factoring into cost-of-business.

Of course, if the laws are structured fairly, such steep fine levels would absolutely cripple domestic software companies that ran afoul of them...

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Re:Google loses challenge against EU antitrust ruling, $2.8B... by wongarsu on Wednesday November 10, 2021 @10:57AM (#29176118)
Google would probably keep operating at a loss just to prevent competitors from seizing the market and using that to fuel growth in the rest of the world. Better to take a loss and keep everyone else small.
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Re:Google loses challenge against EU antitrust ruling, $2.8B... by eropple on Wednesday November 10, 2021 @12:25PM (#29177365)
> Of course, if the laws are structured fairly, such steep fine levels would absolutely cripple domestic software companies that ran afoul of them...

Scaling to revenue isn't unfair. It's how you properly scare multinationals into compliance.

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Re:Google loses challenge against EU antitrust ruling, $2.8B... by tremon on Wednesday November 10, 2021 @11:05AM (#29176239)
If they stop doing business in Europe, they lose Android dominance in one of the largest, most advanced markets. It might just be what's needed to break the G/A duopoly, and I'm not sure they want to risk losing that.
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Re:Google loses challenge against EU antitrust ruling, $2.8B... by orteam on Thursday November 11, 2021 @10:51AM (#29189255)
Before pulling out, it might be worth it to try to charge for Android, or some freemium model. If half of EU Android users will pay 10 euros a year to get in-car integration and youtube access, it should offset any EU fines.
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Re:Google loses challenge against EU antitrust ruling, $2.8B... by DaiPlusPlus on Wednesday November 10, 2021 @01:07PM (#29177985)
And what non-Android, non-Apple platform would users switch to?
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Re:Google loses challenge against EU antitrust ruling, $2.8B... by Jensson on Wednesday November 10, 2021 @03:43PM (#29180477)
Voids get filled extremely fast when they appear.
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Re:Google loses challenge against EU antitrust ruling, $2.8B... by no_time on Wednesday November 10, 2021 @11:00AM (#29176157)
>Or until they decide it's not worth the cost to do business in Europe.

One can only dream. There is no efficent solution to rangebanning google ips on mobile devices that i'm aware of.

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