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Re:Meta: A Social Technology Company by Barrin92 on Thursday October 28, 2021 @04:38PM (#29031602)
Google didn't change its org structure for consumer-facing rebranding purposes. It was a move for the market/investors, to separate out more clearly the (lack of) profitability of individual sectors and acquisitions of the company that don't happen to be ads or search. Alphabet was about creating internal transparency.
Re:Meta: A Social Technology Company by jacquesm on Thursday October 28, 2021 @04:43PM (#29031683)
That's the story. At the same time their former CEO made quite a few statements that did not sit well with the management of the daughter companies, Google's reputation is such that some distance really doesn't hurt in the PR department.