- The Touchpad's commercials are boring and tell me nothing about the device. Like others are saying, they tell me jack crap about the device, and the Russell Brand commercials that actually do? They might not be my tea, but at least they have some personality (comedic value debated). Haven't seen them on TV. Brilliant strategy there, HP!
- Apple's commercials are so well-received that rolling a commercial out based on a feature (see: Facetime) can generate sales because they know just who to market to and, by focusing on one device per form factor, have a history of trusted quality through said long-term focus on each of them. People actually know the models as opposed to the ton of "ManufacturerName Droidbot AspirationalPhraseHere" models being cranked out. They know the history. And, well, Apple's products "Just work" 99% of the time.
Disclosure: I own an Android tablet and an HP Touchpad. Fanboys amuse me.
I see a lot of Touchpad, Playbook and Xoom ads on TV. Atleast the Xoom ones seem to be on the level of the Droid ads(it's Motorola again, of course). The ads seem ok and cool but if the current sales figures are something to go by, don't seem to be very effective. As I said in another comment, it's easier to get people to buy a phone when their old ones gets too old or when the contract expires but it's hard to push people to a completely new kind of device where the use case is harder for the average consumer to see.