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Re:Things I’ve never heard a successful startup founder say by sjwright on Monday August 15, 2011 @06:23PM (#2888969)
> If a customer screams for Widget X, a company might try building a Widget X prototype, and discover it doesn't work so well in practice.

_This._

It's a lesson I learned early on in my developer career: when customers ask for Widget X, it's often a symptom of an underlying problem that customers are trying to solve. Your role as a product developer is to understand the customer's underlying problem.

Discover what the problem is, and you might discover that they don't need a Widget X; maybe they need a Feature X or a Gadget X. Maybe it reveals holes in your training processes. Maybe they just revealed a seemingly trivial bug with existing stuff. Or maybe you realise you never understood why clients ever used your product until now.

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