Hack Google Adwords to help you pick a name for your product

Re:Hack Google Adwords to help you pick a name for your product by arkitaip on Monday August 15, 2011 @09:25AM (#2886752)

I've read about this method for name generation many times before and there always seems to be a lack of data to show the method's level of quality or relevance. Would love to hear a statistician's take on this.

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Re:Hack Google Adwords to help you pick a name for your product by metachris on Monday August 15, 2011 @10:51AM (#2887114)

Fully agree, but the author is not using AdWords to generate names, but to have a number of names (4 in this case) compete with each other (running the exact same ad, just changine the name). The reported outcome in that case was 80% of the clicks went to "Autovate", although we don't know that all variations got equally exposed.

[edit] The four names in question were Motiveatr, Autovate, Autovator, My Auto Motive.

[edit] (Removed rant on the name Motiveatr)

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Re:Hack Google Adwords to help you pick a name for your product by kentf on Monday August 15, 2011 @10:53AM (#2887121)

haha agreed. My Auto Motive I thought would do well though ;)

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Re:Hack Google Adwords to help you pick a name for your product by namityadav on Monday August 15, 2011 @12:59PM (#2887670)

Completely agree! Let's say the author got 20c clicks. So, for $20, he got 100 clicks. And these clicks were divided among 4 names. This is obviously not statistically significant data.

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