Re:What if performance advertising is just an analytics scam?
by tremon on Thursday October 14, 2021 @06:29AM
(#28862476)
Personally I resist the idea that a brand owns my attention because I used a keyword
What kind of keyword are you referring to here? Because brands do own certain keywords, they're called trademarks. If you don't want a brand to feel entitled to your attention, don't include registered trademarks in your search query.
(Yes, I know, trademarks are limited to a specific market segment. Doesn't invalidate the basic premise of searching on trademarks though).
What kind of keyword are you referring to here? Because brands do own certain keywords, they're called trademarks. If you don't want a brand to feel entitled to your attention, don't include registered trademarks in your search query.
(Yes, I know, trademarks are limited to a specific market segment. Doesn't invalidate the basic premise of searching on trademarks though).