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Re:Amazon copied products and rigged search results to promo... by truetraveller on Wednesday October 13, 2021 @03:37PM (#28856543)
I believe there is one glaring difference: The deception/sneakiness factor. I know Kirkland is Costco's brand, Great Value is Walmart's brand, No Name is Superstore.

That being said, Amazon has taken a step in the right direction by being open about it's brands: https://www.amazon.com/b?node=17728530011

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