The Moore's law argument does not apply to low performance embedded chips which are whatever the engineers want them to be, but must be exactly what the engineers wanted them to be. The chips themselves were often the same between different models of the product, but even though demand for them was a very predictable function of the number of products made, and stable over time (pursuant to the stability of demand for the product), everyone's inventory consisted of whatever was in the box that was being carried from the loading dock to the pick and place machine.