People unfortunately love the upsides of misinformation, or perhaps it's the format that makes it easy to build community around shared (misinformed) values, to rally in battles that rage for hours or days for a cause you deeply believe in and can follow by digesting 30-second soundbites on social midea and 30-minute videos on YouTube.

People will do this wherever they can talk in a group online, not just Facebook properties. It's... pretty bad actually, I think the only tool that exists right now is censorship, because the bullshit gets created, spread, and wholeheartedly received way faster than debunking will.

And censorship is a power that can't be safely entrusted to nobody.