That's why governments need to mandate interoperability of social networks, using ActivityPub and similar protocols.
As a consequence:
1) fully-featured third-party cross-platform client software allows users to transition across platforms more easily,
2) platforms start bleeding users,
3) platforms start charging for service,
4) platforms become pipes.
There are implications, though:
1) big tech might find ways to pretend to be smaller entities;
2) this does not guarantee that user data privacy is respected, but ideally this creates a scenario in which the user is free to choose a more ethical provider;
3) client app security & ethics will become paramount, client apps will become valuable targets;
4) downgrade to pipes will end of the age of cool Web 2.0 platforms and grand social startups. Unfortunately, I don’t see any other way—this business model is user- (society-?) hostile yet addictive, and there seems no other way around it apart from WeChat-like nationalization which is objectionable for a whole other chunk of reasons.
Possibly. If FB et al did, they would have to become a lot more responsive to users.
> 4) platforms become pipes.
Not sure what you mean by that.
It sounds nice in theory, but in practice I suspect such a regulation would at best accomplish nothing and at worst would be a disaster. How do you even define a "social network?" The regulation would either be too broad and wind up covering the comments section of HN, or too narrow and easy to evade. In all likelihood the outcome would be similar to GDPR -- the big companies that inspire it would have little difficulty with compliance while startups would find it that much harder to compete.
HN is clearly a social network. What I envisage is a regulation that applies to social networking and user-generated content sites with greater than a certain number of users, e.g. 1 million.
Obviously there shouldn't be onerous regulation on small sites.
— It doesn’t really matter if those eyeballs are satisfied or not. There is no transaction taking place.
— Most eyeballs can’t really leave, since service is free and all their friends are here.
— There’s nowhere to leave to anyway, as new companies can’t compete with “free” (unless they are extraordinarily well-funded. As in, by a nation-state).
— If eyeballs complain and make $platform be regulated by the government (forcing some sort of user representation, oversight of habit-forming tech use, etc.), all the better—targeted regulation would lend it the status of a public good, implying approval, solidifying its already almost-monopoly. Meanwhile, business model will find its way as user representatives and lawmakers are lobbied, regulations can’t keep up with the tech, and politics proliferate.
The root problem is that users are tricked into thinking they are customers of a service for which they are not paying. This is at odds with the way the market is supposed to work.
If we take away this trick—the core idea where a platform survives off advertiser money—we might just be able to finally let the market do its job, move towards heterogenous social tech landscape and vote with our wallets rather than being exploited.