Re:Rivian S-1
by throwaway9980 on Saturday October 02, 2021 @08:31AM
(#28728086)
Amazon has invested in Rivian and they have the advantage of being “not Musk”. Bezos doesn’t want to give Musk any business. I thought it was funny that they made a big show of using Rivian trucks for the retrieval after the Blue Origin flight.
Third, they don't really compete with Ford, they compete with Land Rover and Jeep and they are the first brand to bring something to that segment of the market that's electric.
Plus I've seen the car and it's an awesome vehicle, I have no crystal ball but I'm willing to bet they'll do well.