It seemed kind of genius to me. The numbers look solid and easy to replicate. Talking about backup yachts is a lot more catchy than saying DBMS overprovisioning helps build fat margins for infrastructure providers.

(OK, the second formulation has a poetic ring to it for the accountants among us.)

Marketing pitch doesn’t have to make sense to be successful. Andy is a marketing genius.

Andy is by far the coolest CS professor around.

Is it wrong? Jeff Bezos is suing SpaceX because he’s jealous. Your AWS dollars could literally contribute towards the demise of the American space renaissance.

It got you to click, and to create engagement for this article, I wasn't aware of this product's existence and I likely wouldn't have been if not for the clickbait headline that got it to surface. That's a successful marketing endeavor right there.

How is the parent comment disagreeing with you?

Couldn't the author have just said "Amazon" and gotten a comparable clickthrough?

I would be surprised if that was the case. Picking on Bezos specifically does a better job at creating drama, than by pointing a finger at a giant faceless organization.

Bezos = Amazon

How many lay people know he's no longer CEO?